Skills & Competencies for Sales Supervisor

Sales Supervisor job profile

JOB SUMMARY for Sales Supervisor

Supervises and coordinates the daily activities of sales representatives engaged in promoting and selling a product by phone or mail.

JOB RESPONSIBILITIES for Sales Supervisor

Recommends changes to current sales techniques or procedures based on team performance and new selling techniques.

Sales Supervisor SALARY RANGE

BASE 50%
$99,910
TOTAL 50%
$114,526
Job Level
M01
Job Code
SM15000252
Education/Degree
Bachelor's Degree
Reports To
Manager

Sales Supervisor Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Sales Supervisor skill and competencie below to view definitions.

11 general skills or competencies (Job family competencies) for Sales Supervisor

1 Job Family Competencies – Customer Acquisition
Proficiency Level -3
Skill definition-Attracting and converting new customers for our business.
Level 1 Behaviors
(General Familiarity)
Explains the importance and objectives of customer acquisition.
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Level 2 Behaviors
(Light Experience)
Works with a specific software to manage a referral program.
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Level 3 Behaviors
(Moderate Experience)
Uses the best digital marketing tools and activities to maximize customer acquisition growth.
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Level 4 Behaviors
(Extensive Experience)
Oversees customer lifecycle through acquisition funnels to increase engagement and decrease drop-offs.
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Level 5 Behaviors
(Mastery)
Stays abreast of new digital acquisition trends and customer channels to generate revenue growth.
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2 Job Family Competencies – Business Development
Proficiency Level -3
Skill definition-Planning strategies and tactics for the business to grow and expand.
Level 1 Behaviors
(General Familiarity)
Lists the methodologies of business developments for making strategic business decisions.
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Level 2 Behaviors
(Light Experience)
Researches opportunities for cultivating new partnerships for mutually beneficial outcomes.
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Level 3 Behaviors
(Moderate Experience)
Works with the marketing team to develop various sales collateral for business development.
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Level 4 Behaviors
(Extensive Experience)
Oversees business development initiatives to make recommendations for improvements.
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Level 5 Behaviors
(Mastery)
Leads the overall development and assessment of industry best practices.
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3 Sales Supervisor - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Sales Supervisor
Proficiency Level - 4
5 Competency for - Sales Supervisor
Proficiency Level - 5

9 soft skills or competencies (core competencies) for Sales Supervisor

1 Core Competencies – Planning and Organizing
Proficiency Level -3
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Lists commonly used tools in workplace planning and organization.
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Level 2 Behaviors
(Light Experience)
Works with specific tools in prioritizing and allocating resources to ensure task accuracy.
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Level 3 Behaviors
(Moderate Experience)
Prepares schedules to plan, organize, and complete priorities promptly.
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Level 4 Behaviors
(Extensive Experience)
Sets short- and long-term objectives to organize team workload and improve efficiency.
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Level 5 Behaviors
(Mastery)
Leads the development of new techniques and strategies to drive effective planning and organization.
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2 Core Competencies – Coaching Others
Proficiency Level -3
Skill definition-Ability to encourage, motivate, and guide individuals or teams to further enhance their performance.
Level 1 Behaviors
(General Familiarity)
Lists traits and characteristics of an effective coach.
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Level 2 Behaviors
(Light Experience)
Offers suggestions for performance or process improvement in own unit.
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Level 3 Behaviors
(Moderate Experience)
Sets clear goals and helps others develop an action plan to achieve them.
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Level 4 Behaviors
(Extensive Experience)
Trains others on coaching strategies, techniques, and best practices.
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Level 5 Behaviors
(Mastery)
Recognizes and rewards the success of team members.
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3 Sales Supervisor - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Sales Supervisor
Proficiency Level - 4
5 Competency for - Sales Supervisor
Proficiency Level - 5

Summary of Sales Supervisor skills and competencies

There are 0 hard skills for Sales Supervisor.
11 general skills for Sales Supervisor, Customer Acquisition, Business Development, Channel Sales, etc.
9 soft skills for Sales Supervisor, Planning and Organizing, Coaching Others, Team Management and Team Building, etc.
While the list totals 20 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Sales Supervisor, he or she needs to be skilled in Planning and Organizing, be skilled in Coaching Others, and be skilled in Team Management and Team Building.

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